10 GoHighlevel Alternatives that Marketing Agencies Should Have

73% GoHighlevel users abandon the platform within 60 days.

Now, this doesn’t mean that it lacks capabilities, but the features are complicated. The foundational setup is hard to do, and hence, before even moving to marketing tactics, they switch to Gohighlevel alternatives.

Users have even mentioned that add-ons like Mailgun for email cost approx. $0.01 per sent email. This can quickly increase monthly bills that go beyond basic subscription fees, leading to dissatisfaction.

It has a steep learning curve. For training, it can take up to several weeks.

Small to medium-sized businesses, which have fewer employees, can’t keep everything in coordination because of the complexity.

Which Features Are Making Users Look For Gohighlevel Alternatives?

Complexity for Simple Needs: GoHighLevel is an all-in-one platform with many features. Freelancers or small businesses may find this overwhelming. They only need basic CRM or email tools.

Frustrating User Experience: The platform has a steep learning curve. Its navigation feels disjointed and unintuitive, which frustrates users who prefer smoother interfaces.

Pricing Structure & Extra Costs: The base price appears affordable. But users think it’s misleading because of the extra add-ons and fees. These can make it pricey for small teams.

Stability & Bugs: Users say they still face bugs, automation issues, and uneven triggers on platforms like Instagram and Facebook. These issues disrupt critical workflows.

Limits & API Integration Challenges: The API has a strict limit. You can make 100 requests every 10 seconds. This can slow down high-volume users, and setup may be complex without developer help.

Poor Email Deliverability: Since switching to GoHighLevel, users have noticed a big drop in email open rates. This is a major concern for agencies that rely on email marketing.

Top 10 Gohighlevel Competitors for Every Kind of Business:

1. CRMOne

Definitely, this one is the best GHL alternative, which keeps on adding new features with the latest AI and innovation.

It breaks the barrier between teams and tools. Easier to use, keeps everything organized. You don’t need to spend much time learning how to adopt it.

When AI was making the waves, CRMOne was among the first to modify the existing features as per current client needs.

Marketing agencies love its all-in-one approach. You don’t need to go to any other tool. This saves money and the burden of switching apps.

Features:

• Generative AI: CRMOne’s AI creates tailored content and responses. It provides actionable insights across business functions. This helps users improve communication and marketing, enhancing engagement and decision-making.
• Meeting Summary: CRMOne automatically generates brief meeting summaries. This saves time and helps teams grab key info and action points from calls and client chats.
• Sentiment Analysis: By analysing customer interaction tone, CRMOne helps businesses respond effectively. This boosts customer satisfaction and improves relationship management.
• AI Chatbot: The platform offers a 24/7 AI-powered chatbot. It quickly engages prospects and customers by providing accurate responses. This improves customer service without needing more staff.
• Sales Pipeline Management: Users can visualise and track sales funnel stages. They can prioritise leads and manage pipelines by reps or teams. This helps close deals efficiently and improves sales forecasts.
• Workflow Automation: CRMOne automates repetitive marketing, sales, and support tasks. This helps users focus on key tasks and ensures smooth customer journeys across channels.
• Built-in Calling: CRMOne provides local, mobile, and toll-free numbers in over 80 countries. This enables integrated calling within the CRM, enhancing outreach and customer connectivity worldwide.

Launch: $56/user/month

2. ActiveCampaign

A helpful tool that combines email marketing with a system to track customers. Small and medium-sized businesses that want to use smart tech are a perfect fit for this business.

Automation is the main pillar that keeps the team free from repetitive tasks.

It has powerful integration that helps businesses take care of customers by focusing on personalization.

An easy-to-use visual tool that lets you build workflows smoothly.

Features:

• Smart Lead Scoring: Points are given to potential customers when they open emails or visit your website.  Then ranks them, which makes salespeople easily spot the most interested customers.
• Multi-Channel Automation: Set  up messages that go out through email, texts, and website pop-ups at the same time. Customers are fed the same information everywhere.
• Personalized Emails: The tool sends different emails to each person, based on their interest. This makes them easily understand the context.
• Visual Sales Pipeline: Teams know where the sale is right now. So, they all know how to interact and the communication ahead in the pipeline.
• App Connections: ActiveCampaign works with over 950 other apps, like online stores and help desk software. Your tools talk to each other automatically, so you don’t have to copy information by hand.

Pricing:

$145/month

👇 Explore Related Article: 13 Best ActiveCampaign Alternatives: Features, Pros, and Cons

3. Centripe

One of the leading Gohighlevel alternatives is fully customizable. For marketing agencies, Centripe has been a revival tool that has added the latest tech with every feature.

Agencies, can rebrand with their own logo and colors. The AI is so easy to use and marvellous, when it comes to providing great customer experience.

It combines marketing automation with built-in phone calling and texting features, making it perfect for agencies and service companies that want everything to look like their own bran

Centripe’s design supports managing leads and running marketing campaigns with lots of automatic workflows based on AI adaption.

It has shared email inboxes and detailed reports, which help teams work together smoothly while tracking how well their marketing is performing, all from one central platform.

Features:

• AI-Powered Conversations: Voice agents and AI chatbots engage with leads automatically. They study the background of the prospect, talk with them  in a humanized way. These personalized conversations nurture them. This AI-driven interaction runs 24/7.
• White-label Customization: Rebrand it and sell it in very easy steps. This is great for agencies that want to provide high-tech services without investing anything in the product. No mention of Centripe is needed, and they can earn recurring revenues.
• Omni-channel Marketing: Automate and manage campaigns through text messages, emails, and phone calls from one dashboard. So, customers are reaching out on the platform they want to communicate.
• Integrated Calling & SMS: It has built in phone and texting features, so you don’t need a different app for calling customers.
• Lead & Contact Management: All incoming potential customers are organized, and then they are managed with AI and automation. You can see each lead’s history and automatically move them through your sales process.
• Advanced Reporting: Customized dashboards show you important data and how well the campaigns are performing. You get an idea about ROI, and modify the campaign in between if required

Pricing: 

$299/month

4. Vendasta

Vendasta provides a white label platform to handle sales, client communication, and online reputation.

A digital marketplace where agencies can buy and resell services to their clients. The automation tools reduce the amount of manual work needed for outreach.

The reputation management tools help businesses watch and respond to online reviews, which is important for building trust and brand image.

It has combined chat, email, and social media management, that lets you handle more clients from one interface.

Features:

• White-label CRM: Agencies can completely customize the platform with their branding so clients never see the Vendasta name. This makes it look like the agency built the software itself, adding professional value.
• Digital Marketplace: Access to over 70 different digital marketing products and services that agencies can resell to clients. This means agencies can offer more services without creating them from scratch.
• Reputation Management: Customer reviews are monitored on different websites, and this gives an opportunity of instant responding. Businesses attract more customers by improving their online reputation.
• Sales Automation: It handles repetitive tasks, like collecting data, sending reminders, and more. The teams can work on the sales pitch.
• Multi-Channel Communication: From one central inbox, manage conversations from chat, email, and social media.

Pricing:

$799/month

5. Kartra

Kartra is a highly recognized Gohighlevel alternative, even though some of the features are exact same.

It serves online entrepreneurs by combining sales funnels, email marketing and membership sites, and customer support.

Creating a digital sales process is simple. People who want powerful tools can benefit from Kartra.

The platform’s e-commerce features let users sell both digital products like courses and physical products like t-shirts, effectively bringing marketing and sales together in one place.

Features:

• Drag-and-Drop Funnel Builder: Create complex sales processes without any coding by simply dragging elements around on the screen. Even beginners can build professional-looking sales pages and checkout processes easily.
• Automated Email Marketing: The email sequences are set based on customer behavior, like abandoning a cart or completing a purchase. So, the customers are engaged and sales are increased.
• Membership Management: Control who can access your content and automatically release new lessons or materials on a schedule (drip content). Perfect for running subscription services or online courses with different access levels.
• Helpdesk Integration: It provides customer support with built-in ticketing systems and live chat features. Customers get help and improve their experience.
• Affiliate System: When people refer customers to you, you can track them and automatically calculate and pay their commissions. Business grows through word-of-mouth marketing.
• Shopping Cart & Payments: Integrated online store features let you sell products and accept payments without connecting to other platforms. Works with both digital downloads and physical products that need shipping.

Pricing: 

$229/month

6. Pipedrive

It specializes in visual sales pipeline management and productivity tools that help sales representatives organize their daily work better.

Among all gohighlevel alternatives, Pipedrive is focused specifically on managing deals. The sales team can see exactly what’s happening with every potential sale.

The automation features and AI-powered insights suggest next steps.

Email integration and customizable reports give sales teams practical control over their processes.

Features:

• Visual Pipeline: A simple user interface board shows all your deals and what stage they’re in, from first contact to closed sale.
• Activity Reminders: You get reminded about making phone calls or completing important tasks. So, everything is done as per requirement and on time.
• Email Sync: For tracking all the customer communications and storing the data, it connects email with CRM. Without searching your inbox, you can see the entire conversation.
• AI Sales Assistant: Analyze sales data and provide smart recommendations on which deals to focus on. The patterns and opportunities are spotted automatically.
• Reporting & Forecasting: Customizable dashboards that show important numbers about pipeline health and predict future revenue. Sales managers can identify problems early and plan better for the future.

Pricing:

$34/ user/month

👇 Explore Related Article: Top 21 PipeDrive Competitors to Boost Your Sales

7. Kajabi

For content creators, this one is a resourceful gohighlevel alternative that lets them build, market, and sell online courses and membership websites.

Website building tools and email marketing are combined into user user-friendly platform.

One can share expertise and make money with integrated payment processors, while affiliate program tools help grow your audience through referrals.

The marketing automation and subscription management features make it a popular choice for creators who want to focus on teaching rather than technical details.

Features:

• Course Builder: An intuitive interface for creating and delivering educational content like video sessions, quizzes and downloadable materials. Teachers can organize courses into modules and track student progress easily.
• Website Builder: Customizable landing pages and websites specifically optimized to convert visitors into paying customers. Beautiful templates make professional sites possible without hiring a designer.
• Email Automation: In drip campaigns, emails are sent automatically based on where students are in the course. Send special offers or updates via broadcast.
• Membership Management: The secure content gating makes sure that only paying members can access the courses and materials. Different subscription tiers are managed, and even grant or revoke access based on payment status.
• Affiliate Marketing: Built-in program that lets others promote your courses in exchange for a commission on sales. This incentivizes your students and fans to help grow your business.

Pricing:

$399/month

8. Keap

Small business owners track customers, send emails, and sell products.  Solo workers or small teams can take advantage of it.

No need to switch between different tools. Collect payments, schedule a meeting and do everything under one roof.

It offers a mobile app, so you can manage business from anywhere.

Features:

• CRM & Lead Management: The customer names, phone numbers, and emails are stored. Check every interaction, what they buy, when they buy, and which emails are opened.
• Marketing Automation: Messages/emails that make customers take certain actions, like signing up or making a purchase.
• E-commerce Solutions: Easily handle invoices and track monthly bills. The automation does cross-selling for increasing revenue.
• Appointment Scheduling: Customers can choose a time to meet with you from a calendar that shows your availability.
• Mobile App: Allows you to check customer info, answer questions, and complete tasks from your phone when you’re out of the office. It’s really useful for busy owners on the move.

Pricing: 

$299/2 users/month

👇 Explore Related Article: 16 Top-tier Keap Alternatives to elevate Your Sale

9. HubSpot

One of the leading gohighlevel alternatives that takes care of inbound marketing, sales, and customer service.

Businesses of all sizes are taken into consideration. The main motive is to attract customers, keep them happy, and provide support.

Managing content becomes easy with the intuitive and easy to learn user experience.

Its ecosystem supports thousands of integrations and provides overall analytics to help businesses make smart decisions based on data.

Features:

• Contact Management: A centralized database that stores all customer information with detailed tracking of every activity and interaction. See complete customer timelines including website visits, email opens, and support tickets.
• Marketing Automation: You can nurture leads and score them based on engagement and fit. Then, automatic email sequences are set up, social media posting, and a lead is assigned to the right salesperson.
• Service Hub: It has a ticketing system, AI chatbots, and knowledge base articles. Issues are resolved faster.
• Reporting Dashboard: You get customizable analytics dashboards for marketing, sales, and service that show how the business is performing. Track ROI, conversion rates, and more.
• Integrations Marketplace: Hundreds of integrations are available to connect HubSpot with other tools your business uses. Seamlessly sync data between platforms without manual data entry.

Pricing:

$3600/month

👇 Explore Related Article: Best 17 HubSpot Alternatives – Free & Affordable Tools

10. Bitrix24

This tool combines CRM, project management, and team collaboration.

It is built for teams that want unified workflows that include communication tools along with lead and deal management.

It promotes a collaborative environment, such as video conferencing, document management, and task tracking.

Managing sales pipelines and running internal projects is assisted by automation.

Features:

• Team Collaboration: Chat with your team instantly, make video calls, and share updates like you would on social media. Everyone stays connected and can work together easily.
• Project Management: Create a list of tasks and see them on a calendar or chart. You can assign the work to different people, set due dates, and watch the project.
• Contact Center: Get all your messages in one spot – phone calls, texts, emails, and messages from Facebook or Instagram. No matter how customers contact you, you see everything in one place.
• Document Management: Store everything in one place, so every member of the team has access to it.
• Marketing Automation: Send emails and texts automatically when customers do something, like visit your website or click a link. Once you set it up, it works by itself and sends the right messages at the right time.

Pricing:

$3857/month

Conclusion:

Users have switched to GoHighLevel alternatives. Because they were not finding it worthy of the amount spent on subscriptions.

CRMOne has everything your business needs, and Centripe has a niche in automation for marketing agencies.

The features discussed above of individual software are just what your brand needs to develop and create a customer base.

Some are best at managing sales, some at using AI for switching from manual work to automatic, and some are best for small business owners.

GHL features are quite complicated, which makes someone new at tech feel left behind.